Counting on my fingers and toes, I realized the other day that I've been making a living as a writer for about 30 years. As my friend Erico likes to say, holy sheet. I've written books, articles, a serialized novella, countless blog posts and podcast scripts, a zillion session outlines for classes, sales pages, email sequences, workbooks, and … [Read more...]
Why is it so hard to make time for creativity?
I think most of us are pretty connected to the idea that a full life includes creativity. We're meant to draw, paint, sing, dance, and tell stories. Virtually all little kids do these things. And then we "grow out" of them. And that's sad. I spend tons of time with creative people. I also spend time with people who feel they aren't creative … [Read more...]
The real difference between scuzzy and cool copywriting
I've been thinking for (literally) years now about the elements that make the difference between "ugh" pushy copywriting and the kind of copywriting that makes you actually like the company that puts it out. For the same kind of product or service, one company will create copy that makes me want to run a million miles away. And another … [Read more...]
Free journaling workshop: Make your own Portable Writer’s Studio™
What do you want out of your writing and creative life in this coming year? You might want to improve your creative confidence, so you can consistently produce work you're proud of. You might want to develop your craft, so you can create polished work that delights readers. And you might want to strengthen good habits -- and loosen the … [Read more...]