Here are some smart and useful posts I’ve found this week that I think you guys would enjoy. Drop a comment and let me know, should I do more link posts? I’ve avoided them in the past, but I’m coming to think that they can be pretty useful in themselves.
Chris Brogan’s Social Media Tool Kit. Ever wonder what tools to use to actually do all the social media stuff? What readers, what blog platform, etc.? This is a great basic tool kit that describes what the different tools do and gives you a good option (or two) for each function.
Confidence: The Networking Strategy that Works Every Time. A nice and genuinely useful post about how to muster up the courage to make a connection with someone.
Savile Row, Three Years On. If you want to know how new social media can combine beautifully with small and emphatically old school business, read this post carefully. This is the flip side of the Meatball Sundae–if you combine the pieces thoughtfully and retain some agility, old and new can complement each other beautifully.
AdAge’s Power 150. If you want to make a study of professional marketing, advertising and PR, these are the 150 most important blogs to be reading. Time to make friends with your RSS reader.
Why People Subscribe to a Blog. The always smart Dosh Dosh sums it up this way: "Readers subscribe to blogs when they provide an informational or entertainment value so great that it would be a loss to not subscribe to it." Maki then goes on to unpack how he got to 10,000 subscribers (hint: it was all about beneficial content). If blogging or social media are part of your communication strategy, Dosh Dosh is always worth reading.