I found this fabulous set of Web design mistakes over at Dosh Dosh. In addition to being a rant that gets the exact right level of sputter, it summarizes just about everything that doesn’t work on 95% of Web sites.
Each of these mistakes comes down to forgetting that your Web site isn’t about you, it’s about the people whose behavior you want to influence.
If any of this resonates at all, I have a homework assignment for you. Steve Krug’s Don’t Make Me Think outlines everything you need to understand (and act on) to make your site work the way it should.
Whether you’re selling anything, buying anything, processing anything, selling anything bought or processed, buying anything sold or processed, processing anything sold, bought or processed, or repairing anything sold, bought or processed, you need Krug’s book.
Profuse apologies to John Cusack.