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	<title>Comments on: 7 Things Big Dumb Companies Do That You Can’t Afford (Especially Now)</title>
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		<title>By: John Freeman</title>
		<link>http://www.remarkable-communication.com/big-dumb-company/comment-page-1/#comment-4593</link>
		<dc:creator>John Freeman</dc:creator>
		<pubDate>Thu, 24 Feb 2011 16:52:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.remarkable-communication.com/?p=414#comment-4593</guid>
		<description>I just discovered this site, and, Sonia, I find your writing refreshingly and consistently crisp, clear, and on point.  I am sure that everybody says that.  But so often, even on quality sites, the comments quickly become a waste of my time.  Not true here.  I don&#039;t know how you do it, but the writing of the commenters is consistently top notch as well.

I&#039;ll come back with a few Things Big Dumb Companies Do as soon as I sort out which ones are at the top of my list.   I&#039;ve got to go out and avoid a few Dumb Small Business Mistakes first.</description>
		<content:encoded><![CDATA[<p>I just discovered this site, and, Sonia, I find your writing refreshingly and consistently crisp, clear, and on point.  I am sure that everybody says that.  But so often, even on quality sites, the comments quickly become a waste of my time.  Not true here.  I don&#8217;t know how you do it, but the writing of the commenters is consistently top notch as well.</p>
<p>I&#8217;ll come back with a few Things Big Dumb Companies Do as soon as I sort out which ones are at the top of my list.   I&#8217;ve got to go out and avoid a few Dumb Small Business Mistakes first.</p>
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		<title>By: Small Business Competitors</title>
		<link>http://www.remarkable-communication.com/big-dumb-company/comment-page-1/#comment-4002</link>
		<dc:creator>Small Business Competitors</dc:creator>
		<pubDate>Sat, 21 Aug 2010 08:43:44 +0000</pubDate>
		<guid isPermaLink="false">http://www.remarkable-communication.com/?p=414#comment-4002</guid>
		<description>I certainly agree with all the points you mentioned and I must say partly I am guilty with committing some of these mistakes.</description>
		<content:encoded><![CDATA[<p>I certainly agree with all the points you mentioned and I must say partly I am guilty with committing some of these mistakes.<br />
<span class="cluv">Small Business Competitors&#180;s last [type] ..<a class="d350156d84 4002" rel="nofollow" href="http://www.ms-small-businesses.com/whoareyoursmallbusinesscompetitors.html">Aug 19- Who are Your Small Business Competitors</a></span></p>
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		<title>By: Laura Click</title>
		<link>http://www.remarkable-communication.com/big-dumb-company/comment-page-1/#comment-3267</link>
		<dc:creator>Laura Click</dc:creator>
		<pubDate>Fri, 18 Dec 2009 15:47:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.remarkable-communication.com/?p=414#comment-3267</guid>
		<description>Great post! T-Mobile needs to read this after their huge outage last night. I think one of the things that big companies can often be terrible at is crisis communications. T-Mobile&#039;s huge outage last night is a great example. Sure they have a Twitter account, but they barely used it (or any other form of communication) to let frantic and upset customers know what&#039;s going on. When the responded to tweets, it was only to the positive ones. They could have really benefited from engaging with customers last night. But, as you mentioned, big companies have too many systems and processes in the way.

You&#039;re right - it&#039;s easy for small companies to get discouraged about trying to compete with the big guys. However, I think there are so many advantages to small business - more personable, customer-oriented and nimble. Thanks for highlighting these great tips!</description>
		<content:encoded><![CDATA[<p>Great post! T-Mobile needs to read this after their huge outage last night. I think one of the things that big companies can often be terrible at is crisis communications. T-Mobile&#8217;s huge outage last night is a great example. Sure they have a Twitter account, but they barely used it (or any other form of communication) to let frantic and upset customers know what&#8217;s going on. When the responded to tweets, it was only to the positive ones. They could have really benefited from engaging with customers last night. But, as you mentioned, big companies have too many systems and processes in the way.</p>
<p>You&#8217;re right &#8211; it&#8217;s easy for small companies to get discouraged about trying to compete with the big guys. However, I think there are so many advantages to small business &#8211; more personable, customer-oriented and nimble. Thanks for highlighting these great tips!</p>
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		<title>By: John Sternal</title>
		<link>http://www.remarkable-communication.com/big-dumb-company/comment-page-1/#comment-3165</link>
		<dc:creator>John Sternal</dc:creator>
		<pubDate>Mon, 09 Nov 2009 23:09:59 +0000</pubDate>
		<guid isPermaLink="false">http://www.remarkable-communication.com/?p=414#comment-3165</guid>
		<description>Thanks for the great info. I&#039;ll be sure to pass this along to my small business audience, many of whom can take a page from this information and apply directly to their operations.

John Sternal
@sternalpr</description>
		<content:encoded><![CDATA[<p>Thanks for the great info. I&#8217;ll be sure to pass this along to my small business audience, many of whom can take a page from this information and apply directly to their operations.</p>
<p>John Sternal<br />
@sternalpr</p>
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		<title>By: Nicole Sterley</title>
		<link>http://www.remarkable-communication.com/big-dumb-company/comment-page-1/#comment-2702</link>
		<dc:creator>Nicole Sterley</dc:creator>
		<pubDate>Mon, 03 Aug 2009 12:09:21 +0000</pubDate>
		<guid isPermaLink="false">http://www.remarkable-communication.com/?p=414#comment-2702</guid>
		<description>Hi
This is a great post and so true!  I have a tri-fold brochure which I made and have printed out on a high quality printer which gives information on what I do and who I am.  

After reading your post I think I definitely need to add to this and create the folder you talk about!  What a great idea an so much more useful!

Thanks
Nicole</description>
		<content:encoded><![CDATA[<p>Hi<br />
This is a great post and so true!  I have a tri-fold brochure which I made and have printed out on a high quality printer which gives information on what I do and who I am.  </p>
<p>After reading your post I think I definitely need to add to this and create the folder you talk about!  What a great idea an so much more useful!</p>
<p>Thanks<br />
Nicole</p>
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		<title>By: 14 Must-Have Resources to Launch a Small Business &#124; Remarkable Communication</title>
		<link>http://www.remarkable-communication.com/big-dumb-company/comment-page-1/#comment-1202</link>
		<dc:creator>14 Must-Have Resources to Launch a Small Business &#124; Remarkable Communication</dc:creator>
		<pubDate>Mon, 03 Nov 2008 17:55:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.remarkable-communication.com/?p=414#comment-1202</guid>
		<description>[...] might start with the 7 Things Big Dumb Companies Do That You Can&#8217;t Afford and the 7 Dumb Things Small Businesses Do That You Can&#8217;t [...]</description>
		<content:encoded><![CDATA[<div style="padding: 1em">
<p>[...] might start with the 7 Things Big Dumb Companies Do That You Can&#8217;t Afford and the 7 Dumb Things Small Businesses Do That You Can&#8217;t [...]</p>
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		<title>By: 7 Things Dumb Small Businesses Do &#124; Remarkable Communication</title>
		<link>http://www.remarkable-communication.com/big-dumb-company/comment-page-1/#comment-1156</link>
		<dc:creator>7 Things Dumb Small Businesses Do &#124; Remarkable Communication</dc:creator>
		<pubDate>Tue, 28 Oct 2008 19:40:46 +0000</pubDate>
		<guid isPermaLink="false">http://www.remarkable-communication.com/?p=414#comment-1156</guid>
		<description>[...] time we covered the painful, expensive mistakes made by Big Dumb Companies. That was fun, but the clever Michael Martine had the brilliant idea of talking about what small [...]</description>
		<content:encoded><![CDATA[<div style="padding: 1em">
<p>[...] time we covered the painful, expensive mistakes made by Big Dumb Companies. That was fun, but the clever Michael Martine had the brilliant idea of talking about what small [...]</p>
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		<title>By: 7 things big dumb companies do that you can’t afford (especially now) &#124; Bookmarks URL</title>
		<link>http://www.remarkable-communication.com/big-dumb-company/comment-page-1/#comment-1107</link>
		<dc:creator>7 things big dumb companies do that you can’t afford (especially now) &#124; Bookmarks URL</dc:creator>
		<pubDate>Tue, 21 Oct 2008 09:46:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.remarkable-communication.com/?p=414#comment-1107</guid>
		<description>[...] 7 things big dumb companies do that you can’t afford (especially now) create white papers and how-to worksheets that let your customers solve important problems. offer a free educational series by email (like my marketing tool kit or email marketing class), then create an insert that tells customers how &#8230; [...]</description>
		<content:encoded><![CDATA[<div style="padding: 1em">
<p>[...] 7 things big dumb companies do that you can’t afford (especially now) create white papers and how-to worksheets that let your customers solve important problems. offer a free educational series by email (like my marketing tool kit or email marketing class), then create an insert that tells customers how &#8230; [...]</p>
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		<title>By: printing my own real estate business cards &#124; Printing &#38; Publishing - Printing Products, Printing Machinery Exporters, DVD Movie Exporters and more</title>
		<link>http://www.remarkable-communication.com/big-dumb-company/comment-page-1/#comment-1104</link>
		<dc:creator>printing my own real estate business cards &#124; Printing &#38; Publishing - Printing Products, Printing Machinery Exporters, DVD Movie Exporters and more</dc:creator>
		<pubDate>Sun, 19 Oct 2008 21:05:51 +0000</pubDate>
		<guid isPermaLink="false">http://www.remarkable-communication.com/?p=414#comment-1104</guid>
		<description>[...] 7 things big dumb companies do that you can’t afford (especially now) some of these inserts can be glossy, four-color jobs. that’s optional. most will be simple black-and-white photocopies. they’ll be organized nicely in your folder, and you’ll include a business card and a personal, handwritten (not a &#8230; [...]</description>
		<content:encoded><![CDATA[<div style="padding: 1em">
<p>[...] 7 things big dumb companies do that you can’t afford (especially now) some of these inserts can be glossy, four-color jobs. that’s optional. most will be simple black-and-white photocopies. they’ll be organized nicely in your folder, and you’ll include a business card and a personal, handwritten (not a &#8230; [...]</p>
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		<title>By: Moira</title>
		<link>http://www.remarkable-communication.com/big-dumb-company/comment-page-1/#comment-1100</link>
		<dc:creator>Moira</dc:creator>
		<pubDate>Fri, 17 Oct 2008 14:01:07 +0000</pubDate>
		<guid isPermaLink="false">http://www.remarkable-communication.com/?p=414#comment-1100</guid>
		<description>Great post.  I wanted to say thank you, since you follow your own advice and give me a place to do it.  This is my first time to your blog.  I like what I see.  (Also, Stumbled you.)  I&#039;ll be back!</description>
		<content:encoded><![CDATA[<p>Great post.  I wanted to say thank you, since you follow your own advice and give me a place to do it.  This is my first time to your blog.  I like what I see.  (Also, Stumbled you.)  I&#8217;ll be back!</p>
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